I could not agree more with you on that point. If your system suits you, why would you really want to get on the "upgrade-us" path into the unknown. It really is marketing to the extreme. I know people with Wilson and Magico speakers, They spend there lives considering up-grading there amplification. Where-as my speakers where manufactured on the kitchen table, All the drivers are top of the range Scan Speak, with Mundorf crossovers. And they sound just as good as something with a fancy badge. The hi-end market is shrinking, mainly due to the costs involved, and the younger generation, simply ask where is the value. Plus music trends change, and the normal set-up's have been superseded with "Streaming" systems using downloads from people like "Tidal"