I think there's 4 fundamental issues. Facebook (and google really) have shown that people will freely give their personal data if they feel they are getting something free in return. People clearly don't understand, or simply don't care, they are trading free beer for free speech. I personally think there should be some oversight to ensure the people's data is not being used to actively circumvent security measures, even though that responsibility should ultimately lie with the individual, but otherwise, who gives a shit. Is the fact that you piss on the left hand side of the bowl really that private important! If people will readily give up their security question answers so that everyone knows what they had for breakfast 4 years ago, how old their children are and who was their first fuck buddy, then just maybe, some AI telling them what to buy is actually a good thing. People like to complain Karen, sheeesh, where have you been! I suspect that you have a misguided view regarding the extent of people's feelings towards Windows in general, vs Windows 11, suddenly. Refer back to 2. You can't see past your own bias. "That's an interesting way to interpret being on the customer's side".